"Prepare to Live" Social Ad Campaign

"Prepare to live." Wisephone ad picture

Click here to see the ad!


I pitched this short video ad idea to a client to reach people on the Awareness stage. It's short, packed with quick copy, and uses a nostalgic allusion to connect with target audience. Also, it uses minimalism to match the client's branding.


  • Wrote all copy for ad.
  • Designed slides in Affinity.
  • Collaborated with team's designer to animate them.
  • Created an A/B test with audiences within Ads Manager.
  • Assessed results and determined stronger audience for this type of ad set.

Favorite part of project

I loved collaborating with the client's designer to bring the copy to life with motion.